If you’re one of the millions of people who have started a YouTube channel, you’re probably asking the same question as everyone else.
How do you gain more subscribers? And chances are, you’ve seen more than your fair share of social media ads telling you how you can get thousands of subscribers by signing up for a free masterclass or downloading a free eBook.
If you’re looking for insider tips on how to turn your stagnant YouTube channel into a growing subscriber list, check out these helpful tips before you purchase or download anything.
1. Have a Professional Page
Think of your YouTube channel’s theme as a part of your brand, mainly because it is a part of your brand. Having a consistent theme not only is aesthetically pleasing, but it gives your profile a sense of professionalism.
This translates into trust from your subscribers because you give the impression that you are an expert before any type of content is released.
Then it’s time to dive a little deeper. What is the first thing a new visitor to your YouTube channel sees? Do they have a clear understanding of what your channel is about?
Setting up direct expectations within your theme is essential. This way, when someone new comes across your page, they know what types of content you’ll provide in order to answer their questions or solve their problems.
2. Be Consistent with Your Niche
When you initially set up your channel, you probably had an idea of what you wanted to share videos about. If this channel is meant to add content to coincide with a business that is already in place, you’ll want to make sure you are remaining consistent with your company’s message and mission throughout your YouTube channel as well.
For instance, if you’re a digital marketing company, you’ll want to make sure that you are adding content that is providing solutions for your viewers in terms of their social media marketing, how to run Google ads, troubleshooting issues with a slow website, or other various things that tie into digital marketing.
If you were to start randomly posting videos about fashion, it probably wouldn’t bode as well with your subscribers since that’s not what they are coming to your YouTube channel for.
They are looking for answers and entertainment within your very specific industry which is the main reason why they subscribed in the first place. Stick to your niche and make sure you’re consistent.
3. Create Quality Content
Having a successful YouTube channel is about having quality content to provide your subscribers. This means thinking about what your subscribers are looking for. What is it that they are missing in their lives? What questions are they trying to have answered? What problems are they trying to solve?
When it comes to the filming portion, you’ll want to make sure your video content is high-resolution. Some people use expensive cameras, but you can use just about any type of newer mobile device and the pixels will be just fine.
Many users come into a situation where they have a ton of content, but it’s on an older YouTube or Vimeo page they no longer have the login credentials for. Thankfully there are ways that you can repurpose your old content, whether you have access to your account or not.
VDownloader allows you to download video content from YouTube, Vimeo, Facebook, and other platforms for free. That way, you won’t have to spend as much time creating brand new content when you can use what you already have.
4. If You Want a Subscriber, Just Ask
There are several ways to prompt people to subscribe to your channel both within your videos as well as on your channel directly. This could include adding a link on your channel art or adding a subscribe button via YouTube’s video editor.
Last but certainly not least, If you want a subscriber, just ask them! In every single one of your YouTube videos, you should always prompt your viewer to subscribe to the channel.
It’s not rocket science, but if someone doesn’t think to subscribe, then most likely they won’t. Simply remind them to subscribe to receive updates on the latest within your niche or industry.